Strategic Marketing
Delve deeply into the spectrum of strategic marketing issues - from portfolio analysis to pricing, including strategic negotiation and brand life cycle management - the programme offers practical guidance on maximising commercial contribution for long-term success.
Delve deeply into the spectrum of strategic marketing issues - from portfolio analysis to pricing, including strategic negotiation and brand life cycle management - the programme offers practical guidance on maximising commercial contribution for long-term success.
Regional Business Planning
Learn how to build, implement and monitor an optimal regional action plan following a Planning Process that seeks to maximise impact and return on investment. Participants will learn and practice step by step, using the Simpact Business Planning simulation
Learn how to build, implement and monitor an optimal regional action plan following a Planning Process that seeks to maximise impact and return on investment. Participants will learn and practice step by step, using the Simpact Business Planning simulation
Resource Optimisation
Available as a learning program and comprehensive online tool that helps you to create and compare multiple scenarios to maximize your results using financial and ROI calculations based on your strategy.
Available as a learning program and comprehensive online tool that helps you to create and compare multiple scenarios to maximize your results using financial and ROI calculations based on your strategy.
Online Assessment Centres
Assess the knowledge, competencies and capabilities of your team compared to company and industry benchmarks.
Assess the knowledge, competencies and capabilities of your team compared to company and industry benchmarks.
Discover our latest
Digital Marketing Course for Pharma
Digital Marketing Course for Pharma
Library - Discover our Learning Journeys!